Gender equality

Gender and Media Resource Guide

Media play an essential role in working towards gender equality in society. This Gender and Media Resource Guide is the place to find everything you need to promote gender equality in and through media, including:

  • Gender equality in media content
  • Gender equality in the media sector
  • Campaigning and advocacy
  • Gender mainstreaming

Each of the following sections presents practical tools and background information about gender and media, as well as examples of successful approaches.

Explore the following topics:

Latest: Gender and media in times of COVID-19

In the light of the COVID-19 crisis, you can find an overview of gendered impacts of the pandemic and how this relates to media on our new page.

Gender and media

An introduction to basic gender concepts and information about why gender and media matter.

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Gender equality in media content

Worldwide, women are underrepresented in media and often portrayed in stereotypical ways. There is an enormous potential for media to show a wider variety of roles and behaviors of people of all genders, thereby challenging gender inequalities and expanding the range of people society looks up to as role models.

Explore this section to find out about different strategies to promote gender equality in media content.

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Gender equality in the media sector

Gender inequality is clearly visible in the media sector and journalism profession. Women are usually a minority in media organisations, especially in high-level and decision-making positions. Women journalists face unique barriers and safety risks.

Explore this section to find out more about different strategies related to gender in the media sector and workplace.

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Campaigning and advocacy

Campaigning and advocacy are crucial to achieving the legislative and policy environments necessary for gender equality in the media.

Explore this section to find out about different mechanisms and movements being used around the world.

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Gender mainstreaming

When working on a media development project, it is crucial to mainstream gender within its design, implementation and evaluation.

Explore this section to find out how gender mainstreaming can address the concerns and needs of both men and women within every stage of the project cycle.

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Evidence base: Gender equality

Found 75 Results | Page 4 of 7
Source Year Country Author Type
Turn Up the Volume: Empowering Women Through Media 2016 Global BBC Media Action briefing
Women and Leadership in the News Media 2020: Evidence from Ten Markets 2020 Brazil, Finland, Germany, Japan, Mexico, South Africa, South Korea, United Kingdom Reuters Institute for the Study of Journalism briefing
Beyond the Stereotypes? Images of Boys and Girls, and their Consequences 2017 Global Nordicom academic paper
Violence and Harassment against Women in the News Media: A Global Picture 2014 Global IWMF report
Attacks and Harassment: The Impact on Female Journalists and Their Reporting 2018 Global IWMF report
Global Report on the Status of Women in News Media 2011 Global IWMF report
Global Media Monitoring Project 2015 2015 Global WACC report
The Routledge Companion to Media and Gender 2014 Global Carter C. et al. book
The Safety of Women Journalists: Breaking the Cycle of Silence and Violence 2019 Afghanistan, Colombia, Indonesia, Iraq, Kenya, Nepal, Pakistan, Philippines, Somalia International Media Support (IMS) report
Evaluation Gender Media Monitoring Project in the Democratic Republic of Congo 2016 Democratic Republic of Congo Free Press Unlimited evaluation
WINning strategies:Creating Stronger News Media Organizations by Increasing Gender Diversity 2018 Botswana, Colombia, Democratic Republic of Congo, Germany, India, Jordan, South Africa, United Kingdom, Zimbabwe WAN-IFRA case study/ies
Save the Date: Final Evaluation Report 2018 Nepal Amigó, A.F. evaluation