Gender equality

Gender and Media Resource Guide

Media play an essential role in working towards gender equality in society. This Gender and Media Resource Guide is the place to find everything you need to promote gender equality in and through media, including:

  • Gender equality in media content
  • Gender equality in the media sector
  • Campaigning and advocacy
  • Gender mainstreaming

Each of the following sections presents practical tools and background information about gender and media, as well as examples of successful approaches.

Explore the following topics:

Gender and media

An introduction to basic gender concepts and information about why gender and media matter.

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Gender equality in media content

Worldwide, women are underrepresented in media and often portrayed in stereotypical ways. There is an enormous potential for media to show a wider variety of roles and behaviors of people of all genders, thereby challenging gender inequalities and expanding the range of people society looks up to as role models.

Explore this section to find out about different strategies to promote gender equality in media content.

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Gender equality in the media sector

Gender inequality is clearly visible in the media sector and journalism profession. Women are usually a minority in media organisations, especially in high-level and decision-making positions. Women journalists face unique barriers and safety risks.

Explore this section to find out more about different strategies related to gender in the media sector and workplace.

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Campaigning and advocacy

Campaigning and advocacy are crucial to achieving the legislative and policy environments necessary for gender equality in the media.

Explore this section to find out about different mechanisms and movements being used around the world.

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Gender mainstreaming

When working on a media development project, it is crucial to mainstream gender within its design, implementation and evaluation.

Explore this section to find out how gender mainstreaming can address the concerns and needs of both men and women within every stage of the project cycle.

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Evidence base: Gender equality

Found 103 Results | Page 2 of 9
Source Year Country Organisation Author
Reporting Facts: Free From Fear or Favour 2020 Global UNESCO Dragomir, M.
Radio Journalism and Women’s Empowerment in Niger 2020 Niger Heywood, E.
Comparing Gender and Media Equality Across the Globe 2020 Global Nordicom Djerf-Pierre, M. and Edström, M.
Comparing Gender and Media Equality Across the Globe 2020 Global Nordicom Djerf-Pierre, M. and Edström, M. (eds)
The International Encyclopedia of Gender, Media, and Communication 2020 Global Ross, K. et al (eds)
Impact assessment survey report Female Reporters Leadership Programme 2020 Nigeria Wole Soyinka Centre for Investigative Journalism (WSCIJ)
Good for business or the right thing to do? – Motivations and strategies of media managers to promote gender equality in the workplace 2020 Global Free Press Unlimited Gorter, A.
Misogyny and Misinformation: An analysis of gendered disinformation tactics during the COVID-19 pandemic 2020 Global EU Disinfo Lab Sessa, M.G.
If He Can See It, Will He Be It? Representations of Masculinity in Boys’ Television 2020 Global Promundo, Geena Davis Institute on Gender in Media, Kering Foundation
Barriers to women journalists in Sub-Saharan Africa 2020 Africa Fojo Media Institute and African Women in Media Akinbobola, Y.
Survey COVID-19 and Women Journalists 2020 Global International Federation of Journalists (IFJ)
Media Pluralism Monitor 2020 2020 Albania, Austria, Bulgaria, Croatia, Czech Republic, Denmark, Eastern Europe, Estonia, Europe, Finland, France, Germany, Greece, Hungary, Ireland, Italy, Latvia, Lithuania, Malta, Netherlands, Poland, Portugal, Romania, Slovakia, Slovenia, Spain, Sweden, Turkey, United Kingdom Centre for Media Pluralism and Media Freedom (CMPF), European University Insitute Brogi, E. et al.