Gender and Media Resource Guide
Media play an essential role in working towards gender equality in society. This Gender and Media Resource Guide is the place to find everything you need to promote gender equality in and through media, including:
- Gender equality in media content
- Gender equality in the media sector
- Campaigning and advocacy
- Gender mainstreaming
Each of the following sections presents practical tools and background information about gender and media, as well as examples of successful approaches.
Explore the following topics:
An introduction to basic gender concepts and information about why gender and media matter.
Gender equality in media content
Worldwide, women are underrepresented in media and often portrayed in stereotypical ways. There is an enormous potential for media to show a wider variety of roles and behaviors of people of all genders, thereby challenging gender inequalities and expanding the range of people society looks up to as role models.
Explore this section to find out about different strategies to promote gender equality in media content.
Gender equality in the media sector
Gender inequality is clearly visible in the media sector and journalism profession. Women are usually a minority in media organisations, especially in high-level and decision-making positions. Women journalists face unique barriers and safety risks.
Explore this section to find out more about different strategies related to gender in the media sector and workplace.
Campaigning and advocacy are crucial to achieving the legislative and policy environments necessary for gender equality in the media.
Explore this section to find out about different mechanisms and movements being used around the world.
When working on a media development project, it is crucial to mainstream gender within its design, implementation and evaluation.
Explore this section to find out how gender mainstreaming can address the concerns and needs of both men and women within every stage of the project cycle.
Evidence base: Gender equality
| Source | Year | Country | Organisation | Author |
|---|---|---|---|---|
| Regulation, Self-Regulation and Co-Regulation in Media and Gender Equality | 2021 | Global | International Media Support | Vega Montiel, A. & Lygnerud Boberg, E. |
| No News Is Bad News Programme Evaluation | 2021 | Global | Free Press Unlimited | Myers, M. et al. |
| Women in the Media of Sudan and South Sudan | 2021 | South Sudan, Sudan | Radio Tamazuj, Radio Dabanga, University College Maastricht | Agnello, C. & Roberto, M. |
| Finding A Voice, Seeking Justice: The barriers women face to reporting corruption in the European Union | 2021 | Europe | Transparency International | Transparency International |
| Sexual Harassment in the Media | 2021 | Africa | WAN-IFRA | Ireton, C. |
| Sierra Leone Gender Analysis | 2021 | Sierra Leone | Free Press Unlimited | Nijhof, S. |
| Female Audiovisual Professionals in European TV Fiction Production | 2021 | Europe | European Audiovisual Observatory | |
| Ethiopia Gender Analysis | 2021 | Ethiopia | Free Press Unlimited | Nijhof, S. |
| Annual Study on the Place of Women Directors in Europe | 2021 | Europe | Women in Cinema Lab | |
| A woman’s got to write what a woman’s got to write: the effect of journalist’s gender on the perceived credibility of news articles | 2020 | Netherlands | Klaas, E. & Boukes, M | |
| What Online Harassment Tells Us About Our Newsrooms: From Individuals to Institutions | 2020 | United States of America | Women's Media Centre | Women's Media Centre |
| The 5050 Project Impact Report 2020 | 2020 | United Kingdom | BBC | Goswami, N. et al. |