Audience engagement and research
The Wisdom of the Crowd: Promoting Media Development through Deliberate Initiatives
Through 5 case studies (Malawi, Mexico, Ohio USA, Ireland, Oregon USA), Matasick […]
Tribal News Network (TNN)
A woman’s got to write what a woman’s got to write: the effect of journalist’s gender on the perceived credibility of news articles
This study investigates the effect of journalists’ gender on the perceived credibility […]
Promoting Media Literacy in Bangladesh
WADADA News for Kids audience survey: Free Press Unlimited
WADADA News for Kids network has been operating in 16 countries for […]
Covid-19 News and Information from State-Backed Outlets Targeting French, German and Spanish-Speaking Social Media Users: Understanding Chinese, Iranian, Russian and Turkish Outlets
In this study, the researchers systematically examined French, German and Spanish-language coronavirus […]
How News Events Foster Engagement and Expand Revenue
This report, developed by the Local News Lab, discusses events as a […]
WINning strategies:Creating Stronger News Media Organizations by Increasing Gender Diversity
This report provides challenges, lessons learned and case studies on increasing gender […]
Audience Research in Syria
The audience research contained both a quantitative and a qualitative element. The […]
Perspectives from the global entertainment and media outlook 2017–2021: Curtain up! User experience takes center stage
A forecasting study by Price Waterhouse Cooper on the changes that will […]
Measuring the Audience: Why It Matters to Independent News Media and How It Can Contribute to Media Development
Audience research in its many forms is the glue that helps create […]
In Repressive Countries, Citizens Go ‘Dark’ to Share Independent News
This report discusses bringing independent news to audiences in repressive media environments. […]