Global Media Monitoring Project 2015

The Global Media Monitoring Project (GMMP) is the world’s largest and longest-running research and advocacy initiative for gender equality in and through the news media. Since its inception in 1995, every five years the GMMP has documented changes in relation to gender in news media content. Among the key findings, GMMP 2015 reveals that the rate of progress towards media gender parity has almost ground to a halt over the past five years. The report concludes that “In 2015, women make up only 24% of the persons heard, read about or seen in newspaper, television and radio news, exactly as they did in 2010” and that “only 37% of stories in newspapers, television and radio newscasts are reported by women”.

Author: Sarah Macharia.

Country reports are available on

A new report of the Global Media Monitoring Project will be published in 2020.

Year Country Organisation Author Type
2015 Global WACC Macharia, S. report
Theory of Change Keywords Download/link
Intermediate Outcome 2 gender equality, gmmp, media monitoring, stereotypes Download/link