Gender Equality in the Media Sector

This study was commissioned by the European Parliament’s Policy Department for Citizens’ Rights and Constitutional Affairs at the request of the Committee on Women’s Rights and Gender Equality. It examines key elements of the European policy agenda pertaining to gender equality in the media sector. It also reviews existing research on women’s representation within media content and the media workforce. The study provides analysis of actions to promote gender equality in the media at both EU and Member State levels. Finally, it presents case studies of gender equality in the media sector in four Member States: Austria, Malta, Sweden, and the UK.


Katie McCracken, Director, Opcit Research
Dr. Ana FitzSimons, Senior Researcher, Opcit Research
Dr. Sarah Priest, Senior Researcher, Opcit Research
Sylvia Girstmair Researcher, Opcit Research
Professor Brenda Murphy, Professor of Gender Studies, University of Malta

Year Country Organisation Author Type
2018 Austria, Malta, Sweden, United Kingdom European Parliament McCracken, K. et al. report
Theory of Change Keywords Download/link
Intermediate Outcome 1, Intermediate Outcome 2, Intermediate Outcome 3 EU, gender, policy Download/link