Cost-effectiveness and Economies of Scale of a Mass Radio Campaign to Promote Household Life-saving Practices in Burkina Faso

The focus of this publication is on the cost-effectiveness of media campaigns for improving life-saving practices for children. But, it also provides an interesting case study on how community radios can earn money through campaigns from institutions / NGOs.

Authors: Frida Kasteng, Joanna Murray, Simon Cousens

Year Country Author Type
2018 Burkina Faso Kasteng, F. et al. research report
Theory of Change Keywords Download/link
Intermediate Outcome 3 business model, case study Download/link